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Cookie Policy

What are cookies?

Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by online service providers in order to (for example) make their websites or services work, or to work more efficiently, as well as to provide reporting information.

Cookies set by the website owner or service provider (in this case, LaMetric) are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website or service you are using (such as advertising, interactive content and analytics). The third parties that set these third party cookies can recognise your computer both when it visits the website or service in question and also when it visits certain other websites or services.

Your cookie settings on this website.

Cookies on this website that do not require approval.

Cookies that are essential, also known as ‘strictly necessary’ cookies, enable features without which you would not be able to use the website as intended. These cookies are used exclusively by LaMetric and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website. For example, website will remember you when you log in.

Another example of what these cookies do is to store your decision about the use of cookies on our website. Your consent is not required for the use of strictly necessary cookies.

Strictly necessary cookies cannot be disabled using the features of this website.

Third-party cookies.

LaMetric website also incorporate content and services from other providers (e.g. YouTube, Facebook, Freshdesk) who, in turn, may use cookies and active components. LaMetric has no influence on the processing of personal data by these providers.

Please note that the option provided by LaMetric to configure settings for cookies used has no effect on cookies and active components from other providers (e.g. YouTube, Facebook, Freshdesk).

Please refer to the respective provider’s websites for information about the use of cookies and how your data is handled.

Categories of cookies.

Based on what function cookies have and the purpose for which cookies are used, there are three categories of cookie: strictly necessary cookies, performance cookies and marketing cookies.

Strictly necessary cookies

Necessary cookies help make a website usable by enabling basic functions like page navigation and access to secure areas of the website. The website cannot function properly without these cookies.

LaMetric
Cookies
Description
SESS#
Preserves users states across page requests
Cloudflare
Cookies
Description
__cfduid
Used by the content network, Cloudflare, to identify trusted web traffic

Performance cookies

Google Analytics
Cookies
Description
_ga
Registers a unique ID that is used to generate statistical data on how the visitor uses the website
_gat
Used to throttle request rate
_gid
Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

Marketing cookies

Google/AdWords
Cookies
Description
ads/ga-audiences
Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor 's online behaviour across websites.
Google Analytics
Cookies
Description
collect
Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels
Facebook
Cookies
Description
fr
Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
tr
Unknown
impression.php/#
Used by Facebook to register impressions on pages with the Facebook login button.
YouTube
Cookies
Description
PREF
Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.
VISITOR_INFO1_LIVE
Tries to estimate the users' bandwidth on pages with integrated YouTube videos.
YSC
Registers a unique ID to keep statistics of what videos from YouTube the user has seen
Categories Cookies Description
LaMetric SESS# Preserves users states across page requests
LaMetric subscriptionPopup, popup, n-bar These cookies are used to remember that user already subscribed to our mailing list and whether to show notification bar.
Cloudflare __cfduid Used by the content network, Cloudflare, to identify trusted web traffic
Freshdesk _helpkit_session, _x_w Provides external support form functionality
Instashow eapps-instagram-feed-red-like-time, eapps-instagram-feed-popup-scroll-indicator-already-shown Required for Instashow plugin that provides photos of the product from the Instagram

Performance cookies

Gather information about how a website is used – for example, which pages a visitor opens most often, and whether the user receives error messages from some pages. These cookies do not save information that would allow the user to be identified. The collected information is aggregated, and therefore anonymous. These cookies are used exclusively to improve the performance of the website, and with it the user experience.

Categories Cookies Description
Google Analytics _ga Registers a unique ID that is used to generate statistical data on how the visitor uses the website
Google Analytics _gat Used to throttle request rate
Google Analytics _gid Registers a unique ID that is used to generate statistical data on how the visitor uses the website.

Marketing cookies

Are used to deliver adverts and other communications more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They remember whether you have visited a website or not, and this information can be shared with other organisations such as advertisers. Cookies for improving group targeting and advertising will often be linked to site functionality provided by other organisations.

Categories Cookies Description
Google/AdWords ads/ga-audiences Used by Google AdWords to re-engage visitors that are likely to convert to customers based on the visitor 's online behaviour across websites.
Google Analytics collect Used to send data to Google Analytics about the visitor's device and behaviour. Tracks the visitor across devices and marketing channels
Facebook fr Used by Facebook to deliver a series of advertisement products such as real time bidding from third party advertisers.
Facebook impression.php/# Used by Facebook to register impressions on pages with the Facebook login button.
YouTube PREF Registers a unique ID that is used by Google to keep statistics of how the visitor uses YouTube videos across different websites.
YouTube VISITOR_INFO1_LIVE Tries to estimate the users' bandwidth on pages with integrated YouTube videos.
YouTube YSC Registers a unique ID to keep statistics of what videos from YouTube the user has seen

Other tracking technologies

We and our third party partners may use other, similar technologies from time to time, like web beacons, pixels (or “clear gifs”) and other tracking technologies. These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Websites or, in the case of web beacons, opened an email that we have sent them. This allows us, for example, to monitor the traffic patterns of users from one page within our Websites to another, to deliver or communicate with cookies, to understand whether you have come to our Websites from an online advertisement displayed on a third-party website, to serve targeted advertisements to you and others like you, to improve site performance, and to measure the success of marketing campaigns. While you may not have the ability to specifically reject or disable these tracking technologies, in many instances, these technologies are reliant on cookies to function properly; accordingly, in those instances, declining cookies will impair functioning of these technologies.

Your cookie settings on this website.

If allowed by law, you may disable some cookies via “Cookie Settings” dialog.

You can also completely disable cookies in your browser at any time.

It is important to note that if you change your settings and block certain cookies, you will not be able to take full advantage of some features of our site, and we might not be able to provide some features you have previously chosen to use.

Concluding remarks

We may amend this Cookie Notice from time to time, for example, because our website or the rules relating to cookies change. We reserve the right to amend the content of the Cookie Notice and the cookies included in the lists at any time and without notice. The new Cookie Notice will be effective upon posting. If you do not agree to the revised notice, you should alter your preferences, or consider stopping using the LaMetric pages. By continuing to access or make use of our services after the changes become effective, you agree to be bound by the revised Cookie Notice. You can consult this web page for the latest version.

If you have any further questions and/or comments, please contact us.